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How do you measure brand awareness? Some experts believe that measuring brand awareness is a meaningless exercise, an accumulation of metrics that have no relation to returning on investment. May 22, 2022
When should a company speak out on social issues? Stakeholders want to know where companies and CEOs stand on rucial social issues.  May 13, 2022
Characteristics of crisis communication Strategic communication in times of crisis is crucial, as stakeholders seek reassurance that the company is taking their interests into account during such a phase. April 21, 2022
How to protect your account from hackers and share data safely Protecting your Facebook business account is crucial. You're not only investing time in maintaining it but also in developing your company's purpose and message over time. April 12, 2022
Strange client requests for agencies Be it because they expect you to play the messiah, be it because they can't find a way out, be it because of a certain lack of professionalism or an excess of imagination - sometimes client requests to agencies go far beyond reality. April 5, 2022
Top quotes for business motivation March 29, 2022
Five handy platforms to help you build a community March 20, 2022
Five leadership pieces of advice  March 8, 2022
Seven new gadgets from CES to try February 24, 2022
How to make a sticky, funny ad? February 18, 2022

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