Our phones have advanced from a distracting device during work-time to a tool for diverse activities, influencing business decisions. Digital connectivity happens through our mobile devices. The smartphone is a whole world of information, scanning, payment, not just dialling numbers. Many companies responded to the new norms by including SMS messages in their marketing tactics. Omnisend report for 2020 shows a 378% increase in SMS usage compared to 2019. And the trend is expected to continue in the future.
If you combine SMS marketing with artificial intelligence (AI) and active 5G, you will be able to anticipate your customers’ behaviour, models and needs. And that will lead to more meaningful conversations and higher earnings.
Here are some crucial tips to consider for impressing your customers with text marketing on the phone.
Before running your SMS campaign, check out some specific suggestions in this video:
A successful SMS campaign starts with a proper software. Whether you are new to SMS marketing or want to update the tools in your mobile marketing strategy in 2022, here are some solutions to achieve your goals:
# Textedly – Provides simple, easy-to-set-up SMS solutions so you can start sending messages to your customers right away. The app automatically collects subscribers data about the city, state, and zip code. Users can access analytics such as subscriber timestamps, activity, user history, and other performance metrics. Incoming messages are not charged, and there is no limit to the number of subscribers for Textedly users.
# Bitrix24 – The software allows users to register and manage customer interactions, capture and store leads, generate sales reports, and segment target audiences.
# ROUTEE – Allows companies to send mass personalized messages to customers, including information such as customer names, purchase numbers, ticket numbers, and more. You can track customer preferences to send also personalized emails with promotions, offers, and discounts.
# Marketing 360 – This marketing platform is suitable for both start-ups and SMEs. It allows organizations to run social media advertising campaigns, execute search engine optimization (SEO) programs, and analyze the effectiveness of digital marketing.
# Intercom – It is a sales, marketing, and support solutions platform. It acquires, engages, and retains customers through its algorithm-based chat. Intercom serves sales teams in all industries with automatically send targeted messages 24/7. It also allows dialogues with prospects to eventually turn them into customers.
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